Job summary
- Main area
- Administrative
- Grade
- NHS AfC: Band 6
- Contract
- Permanent
- Hours
- Full time - 37.5 hours per week (Monday - Friday)
- Job ref
- 983-ICB-7091KB
- Employer
- NHS Bath and North East Somerset, Swindon and Wiltshire ICB
- Employer type
- NHS
- Site
- Jenner House
- Town
- Chippenham
- Salary
- £35,392 - £42,618 per annum
- Salary period
- Yearly
- Closing
- 15/07/2024 23:59
Employer heading
Senior Campaigns and Communications Adviser
NHS AfC: Band 6
Our commitments to you
We are passionate about creating an inclusive workplace that promotes and values diversity. We know through research and experience that different ideas, perspectives and backgrounds create a stronger and more creative work environment that delivers better outcomes. We welcome applications irrespective of people's age, disability, sex, gender identity and gender expression, race or ethnicity, religion or belief, sexual orientation, or other personal circumstances. We have policies and procedures in place to work towards ensuring that all applicants are treated fairly and consistently at every stage of the recruitment process, including the consideration of reasonable adjustments for people who have a disability.
Applications are warmly welcomed from applicants who wish to apply for a position on the basis of a smarter or flexible working arrangement. Where candidates are successful at interview, such requests will be taken under consideration and we will aim to accommodate these wherever the needs of the service allow.
BSW ICB seeks to be a supportive, caring employer and expects all colleagues to behave in a professional and respectful manner and to demonstrate our values. These values underpin our vision for the people of Bath & North East Somerset (Banes), Swindon & Wiltshire, that through an integrated care model local people will live well in a supportive community with joined up care which is underpinned by specialist expertise, and delivered in the best place, by the most appropriate people.
Please note that on 1st July 2022, Banes, Swindon & Wiltshire CCG will cease to exist. At this time the Integrated Care Board (ICB) in BSW will be established, to be known formally as NHS BSW ICB. NHS BSW ICB assume all the commissioning functions from BSW NHS Commissioners.
Job overview
We have a brilliant opportunity for a creative, organised and initiative-taking person to join our team and be the lead for developing and delivering highly effective communications campaigns, as well as playing a significant role in the running of our communications service.
This is a new role and we are looking for someone with a passion for outstanding communications to grab it by the horns and make their mark!
Main duties of the job
The role of Senior Campaigns and Communications Advisor sits within the communications part of our wider team and for reporting purposes is responsible to our Stakeholder and Media Engagement Specialist.
You will be required to work closely with other members of the wider team to ensure awareness and to inform effective communications planning.
Similarly, you will have a crucial role in helping to bring together communications leads in BSW Together (integrated care system) organisations, helping to develop and deliver insights-driven campaigns that provide patient-facing information and encourage positive, healthy behaviour changes.
You will also play an integral role in the running of the BSW ICB communications service including providing best practice guidance, copy-writing, media handling and support for crisis communications handling.
Working for our organisation
If you are offered employment with us, you will have the opportunity to join a friendly, quality focused and dynamic team that is supportive and cares about your working experience and your wellbeing.
BSW ICB have adopted agile working so this means that you would predominately be working from home but may be requested to work in any one of the ICB's office bases across BaNES, Swindon and Wiltshire. You will also have a contractual base within the BSW ICB office where your team is based.
Benefits BSW ICB offer include:
- NHS Pension Scheme.
- Generous NHS annual leave entitlements commencing at 27 days per year rising to 33 days per year, pro rata, plus bank holidays.
- Flexible working.
- Modern IT equipment and an in-house IT help facility.
- Colleague wellbeing support through a Staff Support Service and a wealth of wellbeing guidance and offers.
- Colleague engagement forums and events.
- Financial wellbeing guidance and benefits (including NHS staff offers, health service discounts, cycle scheme, car lease scheme, money helper service).
- Opportunities for learning through training and continuous development.
- Opportunity to buy additional annual leave.
Detailed job description and main responsibilities
Manage an effective communications and engagement campaigns calendar and forward plan of content for the communications team (in partnership with other team members) that supports the team to plan its work programme effectively including participation in regional and national NHS announcements and campaigns.
· Evaluate our communications campaigns and compile reports which describe the impact of our work and include communications metrics, to drive continuous improvement in the delivery of our communications.
· Support the external communications activity with proactive and reactive media work where required.
· Collaborate with colleagues within the wider Communications and Engagement Team as well as with our system partners across the campaign lifecycle to leverage insight, channel expertise and resources.
· Provide clear campaigns briefings and specialist advice and guidance to senior colleagues.
· Provide communications support during a major incident or crisis.
Work with the digital engagement officer to provide relevant and engaging content and materials for the ICB/ICS websites, social media and other internal and external communications channels.
Person specification
Knowledge, Training and Experience
Essential criteria
- Educated to degree level in relevant subject or equivalent level of experience of working at a similar level in specialist area
- Further training or significant experience in project management, financial management or supporting change management processes
- Experience and understanding of evaluating and measuring the performance of health services.
- Experience in communications and stakeholder management
Communication skills
Essential criteria
- Clear communicator with excellent writing, report writing and presentation skills; capable of constructing and delivering clear ideas and concepts concisely and accurately for diverse audiences
- Evidence of success in efficient and effective project and programme management
- Skills for communication on complex matters and difficult situations, requiring persuasion and influence.
- Skills for nurturing key relationships and maintaining networks
Analytical
Essential criteria
- Ability to analyse and interpret information, pre-empt and evaluate issues, and recommend and appropriate course of action to address the issues
- Problem solving skills and ability to respond to sudden unexpected demands
- Strategic thinking – ability to anticipate
- Attention to detail combined with the ability to extract key messages from complex analysis Independent thinker with demonstrated good judgement, problem-solving and analytical skills
Employer certification / accreditation badges
Documents to download
Further details / informal visits contact
- Name
- Olivia Lacey
- Job title
- Associate Director of Communications & Engagement
- Email address
- [email protected]
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